This is VGC. We back you.

That doesn’t just mean financially. It’s a more holistic investment of time, expertise, network – we’ve got your back.

With a finger on the pulse of culture, we empower purpose-driven founders building brands that people love.

We are partners for growth, bridging the gap between Venture Capital and Private Equity.

VGC x Novel Brave New Audio
VGC -Kick Game -Hands holding sneaker
VGC x Percival - Jelani
VGC x Sproud - Woman Pouring Milk
VGC - Epic Games - Screenshot of Fortnite
Novel
Kick Game
Percival
Sproud
Epic Games
VGC Partners - Our People

Our People

Companies that embrace diversity and inclusion at all levels perform better. They’re proven to be happier, more productive, and more profitable.

We challenge ourselves to live this out and we also challenge the founders of the brands we invest in, partnering closely with them to foster an inclusive culture in their teams, and to find and develop diverse talent that truly reflects their audience. Not only is this absolutely the right thing to do, it’s good for business.

We recognise we have continual work to do here in terms of our team and our portfolio. Easy to say, harder to do. But we’re transparently committing to it in writing to hold ourselves accountable in practice.

Our Values

Aligned values, different perspectives and

a growth mindest – a potent combination

Our Values - VGC
Do the right thing. Always.
Build a team that others want to be a part of.
Be the team that everyone wants to work with.
How you do anything is how you do everything.
Do what you say you will do.
Never let people down.
Be genuine, humble, empathetic.
Listen – really listen.
Embrace difference, value individuality.
Be clear, concise, consistent,
considerate, and courteous.
Bring together different perspectives,
skillsets, and experience.
Persistence is fruitful.
Be trustworthy, be truthful, be respectful.